We deliver marketing strategies, operations, campaigns and training for community-focused B2B brands, media owners, event organisers and professional associations.
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→ DELEGATE ACQUISITION → SPEX LEAD GENERATION → VISITOR PROMOTION → EXHIBITOR PROMOTION → MARKETING OPERATIONS → MEMBERSHIP MARKETING
Marketing is both science and art. The science comes first – with strategic, data-led decisions informing the art of creative and content. Our team combines the two to drive growth.
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EXPLORE SOME OF MPG’S SPECIALIST MARKETING OPERATIONS SERVICES:
→ EVENT TEAM TRAINING
Get training for your whole event team from marketing to production and spex and gain an understanding of essential event marketing concepts.
→ SMALL GROUP TRAINING
Highly focussed sessions designed to address specific marketing challenges or upskill 3 – 5 people on key areas of development.
→ 121 TRAINING
Personalised training programmes designed to help all roles and levels of responsibilities meet their marketing learning objectives.
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‘Referral marketing’ is one of the most under-used and most powerful event marketing approaches today. Successfully creating and leveraging advocates will efficiently attract and engage more of the right kinds of customers for your conference or exhibition.
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Having the right advocacy and referral marketing tech in place is essential for a successful event. If you choose InGo as your tech provider, MPG can implement and help you optimise your use of this growth-enabling tech.
Chris Lester Event Director Bauer Media
The consultancy, outsourced marketing and inhouse training MPG has delivered for Bauer has been brilliant. We’ve enjoyed working with various MPG marketers and specialists – they’ve become part of our team!
MPG’s marketers create high-performance event marketing strategies that cover:
If you want strong and visible marketing ROI and need sustainable event growth – get in touch to find out how MPG can deliver the marketing expertise to help you deploy the latest advocacy and referral marketing tools and techniques.
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Delivering winning marketing strategies, outsourced marketing and training to help B2B-community focused organisers engage, monetise and scale their target markets, audiences and customer base.
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