We deliver marketing strategies, operations, campaigns and training for community-focused B2B brands, media owners, event organisers and professional associations.
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Marketing is both science and art. The science comes first - with strategic, data-led decisions informing the art of creative and content. Our team combines the two to drive growth.
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High performance marketing that drives revenue growth and consistently delivers a strong ROI can only be achieved when based on a robust marketing strategy.
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Alex Hentschel Managing Director & Co-Founder Kademy
MPG have been a valuable marketing strategy partner to Kademy’s leadership team. They have helped us decide how best to invest in marketing based on the stage we’re at with our business, and have also given us very practical advice on various marketing initiatives around ABM, content marketing, social media, PPC and website optimisation. Having MPG’s marketing expertise plugged in to our business gives me confidence we’re moving our marketing function forward in the right way.
MPG’s marketers create high performance marketing strategies that cover:
Delivering winning marketing strategies, outsourced marketing and training to help B2B-community focused organisers engage, monetise and scale their target markets, audiences and customer base.
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Anna Knight VP Licensing Informa Markets
Working closely with our internal team, MPG developed a strong marketing strategy focused on achieving revenue growth for a key product in our portfolio – including recommendations for a virtual offering. We were impressed by the science and rigour they put into the process. I would recommend MPG as a good strategic marketing partner for a B2B brand.
You’ve created a valuable proposition for your customers – as community, events or subscription/membership (or all 3!). Now you need strong marketing to sell more of what you’ve made.
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Do you have a B2B community you need to engage, monetise and scale? MPG can help you develop a strong marketing strategy and then execute well to build a valuable community.
Does your B2B subscription product have strong growth potential? MPG can help you achieve sustainable, repeatable revenue growth with data-led and digitally-enabled marketing.
Do you have a professional membership community you’d like to grow? MPG can help you attract, retain and upsell your members to create strong, repeating membership revenue.
Are B2B conferences or exhibitions an important income generator for your organisation? MPG’s strong audience acquisition and commercial marketing can help you grow your event revenue fast.
Gain the practical skills you need to give your marketing ROI a boost. Get trained by MPG’s expert marketing practitioners.
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