We deliver marketing strategies, operations, campaigns and training for community-focused B2B brands, media owners, event organisers and professional associations.
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MPG CAN HELP WITH YOUR:
→ DELEGATE ACQUISITION → SPEX LEAD GENERATION → VISITOR PROMOTION → EXHIBITOR PROMOTION → MARKETING OPERATIONS → MEMBERSHIP MARKETING
Marketing is both science and art. The science comes first – with strategic, data-led decisions informing the art of creative and content. Our team combines the two to drive growth.
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EXPLORE SOME OF MPG’S SPECIALIST MARKETING OPERATIONS SERVICES:
→ EVENT TEAM TRAINING
Get training for your whole event team from marketing to production and spex and gain an understanding of essential event marketing concepts.
→ SMALL GROUP TRAINING
Highly focussed sessions designed to address specific marketing challenges or upskill 3 – 5 people on key areas of development.
→ 121 TRAINING
Personalised training programmes designed to help all roles and levels of responsibilities meet their marketing learning objectives.
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SPECIALIST TRAINING
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High performance marketing that sustainably drives growth and delivers strong ROI relies on a robust marketing strategy. MPG can build one for you.
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Philip Doyle Director & Owner MarketforceLive
MPG did a great job developing a marketing strategy to help us grow one of our flagship communities and largest US events. They added a level of science, rigour and new thinking to our approach that our internal marketers are excited about, giving me confidence we’ll achieve great things together. It is a pleasure working with Team MPG!
MPG’s marketers create high performance marketing strategies that cover:
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Delivering winning marketing strategies, outsourced marketing and training to help B2B-community focused organisers engage, monetise and scale their target markets, audiences and customer base.
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Anna Knight VP Licensing Informa Markets
Working closely with our internal team, MPG developed a strong marketing strategy focused on achieving revenue growth for a key product in our portfolio – including recommendations for a virtual offering. We were impressed by the science and rigour they put into the process. I would recommend MPG as a good strategic marketing partner for a B2B brand.