The Commercial Marketing Masterclass by MPG was highly topical, addressing the challenges we are facing right now in early 2021 as we move from traditional events business to hybrid digital community. There was lots of great material covered and good discussion about how to integrate this into your business strategy, as well as a host of helpful follow up resources we have access to.

As Managing Director, I’m not directly involved in running our marketing, but I consider it a critical function in the business and an investment priority this year.

MPG are true experts in this field, and I came away with a long list of things to action in the business in the short and medium term. Tremendous value.